"The results have been outstanding. The giant inflatable can for Coca-Cola has been a terrific vehicle in getting public exposure for the brand, as well as for getting photographs and publicity"

"One point especially worth noting is the high impulse the balloon created in inducing people to try Prego for the first time in many cases."

"To say the least, the Budweiser Light inflatable can has captured consumer brand awareness as well as being a stimulus for selling more product. An inflatable can is a timeless advertising investment that really pays off."

"37% of the people we surveyed said they came to see the inflated computer"

"In summary, we have seen an increase in sales generated when the inflatable is used, a positive acceptance by the trade, and new consumer awareness for our products."

"... there are certain criteria we look for after a promotion... impression residue. Of the people polled, the Miller bottle (replica) came up as number one."

"... the most exciting promotional item ever... The response from the public has been just great. "